Ferrari Electric Prancing Horse

Ferrari, the iconic Italian luxury sports car manufacturer, is poised to make a ground-breaking entry into the fully electric vehicle market. Benedetto Vigna, the CEO of Ferrari, revealed the company's innovative approach towards developing its first fully electric car, which is expected to debut in late 2025. This recent announcement was made during the unveiling of Ferrari's new long-term strategy in Maranello, Italy. Leveraging his experience as a former executive at chipmaker STMicroelectronics,

Vigna is steering Ferrari towards using a 'Hardware in the Loop' (HIP) testing technique. This method, typically employed in the electronic devices sector for smartphones and computers, simulates product behaviours under various conditions to expedite the debugging phase of electronic systems. Ferrari's adaptation of this technique signifies a significant shift in car development practices, allowing them to resolve issues earlier in the development cycle compared to their hybrid models.

The Ferrari Electric Vehicle (EV) is in the prototype stage. Vigna assures that Ferrari is on track with its plans, both in terms of vehicle development and infrastructure. The construction of their new assembly facility, the 'e-building,' is a testament to this commitment, set to be completed in June next year in Ferrari's hometown of Maranello. This move marks a historic transformation for Ferrari, blending their legacy of luxury sports cars with the future of electric mobility.